Nathan 
The chances are you’ve come across make money online products or make money from home adverts. Well, when it comes to that kind of stuff, I have some advice. Don’t buy hype. You’ve probably come across the fancy sales pages that evoke emotions of “needing to buy this now,” but here’s the thing; Are you about to buy hype? In my opinion the chances are you will be buying hype if the sales page:
. Isn’t Not Clear What You’ll Be Doing: I’ve come across loads of web-pages that mention a bit of a backstory of the person behind the product (typically a rags-to-riches story). It talks a lot about how much money their secret system or trick or automated software has helped them generate an insane amount of cash. . . You get the idea.
However, a lot of these types of pages don’t actually talk about what you’re going to do, sell or anything like that. If they do, then they are sometimes very vague about it or word it in a way that makes it nearly impossible for someone to grasp what they’ll be doing.
A good example of this can be seen in the affiliate marketing niche. A lot of times someone sells a course on affiliate marketing, but if you look at their sales page, you’d never guess that is what you’d be buying. In my opinion, it’s because the person behind the product is focused more on selling hype.
. A Shady Countdown Timer: I can’t tell you the number of times I’ve come across some hyped up page that claims that when the timer runs out, then you won’t qualify for the discount they are giving or that “whatever” they’re selling is going to be taken down. . . Only to return a day or two later and the timer is still there. . . counting down from the time it was at days before. . . You get the gist of it. If there’s a countdown, yet the offers still there or product days later, then chances are (in my opinion) it’s all hype being sold.
. Will Give You A Refund Because They Are Confident: A lot of these “make money online” products have sales pages that love to state that they offer a refund if you’re not happy and that’s because they stand behind the product and what not. . . But the truth is that whatever vendor they’re using (like Clickbank), then they have to offer a refund.
In my opinion, there’s nothing wrong with touting a refund, as long as the sales page is making it clear what you’ll be doing. Otherwise, if it’s just all hype, then the refund is just another hard selling point that the creators are hoping works in their favor, if that makes sense.
. Make It Sound Like Little Work Is Involved: I’ve come across so many pages that hype up whatever it is being hyped, and it makes it sound like there is little to no work involved. They use words like “push-button profits,” or “make a ton of money without doing anything,” and things of that nature. If a product’s pitch page or sales page is implying you can make extremely easy profits with virtually no work, then tread carefully.
Let me be clear, if you want to make money, regardless if it’s online or offline, there is work involved. From my experience, there is a ton of work involved, especially in the early stages of the journey. Sure, later on there are ways to lessen the workload while making a lot of cash, but at the beginning of anything (again, my opinion) there is going to be some hard work involved.
If you come across sales pages that you honestly can’t resist, then make sure you use money that you can afford to risk/spend. Visit my website regularly to check out some of the free ways to earn money, give them a try and then use whatever you earn from them to throw into whatever it is you want to purchase. That’s what I recommend doing if you are dead set on spending money on something selling hype.
